Saturday, May 12, 2007

Understanding The Black Donnellys

This was the fourth media letter we had pushed out. Rather than focus on the progress of our efforts, the letter addresses why it is we watch in support this show.

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For Immediate Release
May 10, 2007

We wanted to take a step away from reporting our campaign efforts to you all. Instead we''d like to focus on why it is we are participating in this campaign and that reason is this show, The Black Donnellys.

When the pilot episode had aired, we were first engaged with a peculiar character named Joey "Ice Cream", who would later become the narrator for the rest of the story. He introduced us all to four Irish brothers, Jimmy, Tommy, Kevin and Sean Donnelly, who lived in the heart of H***'s Kitchen. Irish blood clashed with Italian blood.. and keeping the peace was quitely understood until one day. The Donnellys made a mistake by disrupting the peace and what was unknown to them.

We, the viewers, were catapulted into a world of family hardships, corruption and misdoings. More characters were introduced, names that have become synonymous of characters in our own lives in one shape or form including: sweet Jenny and her father Mr. Reilly; Dokey Farrell, the brute and Irish bully; Nicky Cottero, the Italian rat; and the widowed Mrs. Donnelly, who only wanted to see her boys survive in a life of adversity. Throughout the season, we see the emotions erupt, motives unravel and suspicions revisited.

After viewing the second to last episode, we understand with clarity the core of the Donnelly family. Sean, the youngest, is clean of any misdoings and his brothers make sure that is how he stays.. innocent. Kevin acts as comic relief while being able to support his brothers both emotionally and physically. Jimmy is the oldest child, rough along the edges. He holds the family pride but is challenged with humility. Tommy is the strength of the family. He only does what he thinks will undo what is "wrong".. and realizes a world of manipulation and negotiation can only get you "right" for a period of time.

As the season draws to a close.. the second to last episode that was shown this past Monday, entitled "The Black Drop", was a rough and intense episode (nevermind NBC's hiccups.. as it took three hours after the advertised 8pm ET start time before "The Black Drop" was viewable). With each episode we see the story escalate and the emotions heighten. We can only wait in anticipation. With only one episode left, we encourage you to watch this Monday night, as we have watched religiously over the past couple of months. We know better.. that this episode, will surely be a cliffhanger.

We, Save The Black Donnellys campaign believe in "Family Above All" and therefore, we will not give up. We believe that The Black Donnellys deserve a second season, whether that be with NBC or another network. As we face the possibility of the series end.. we will perservere.

Sincerely,
Save The Black Donnellys Campaign



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